Products and Sites.
Massively Stories. Writers use the Massively Authoring Tool (“MAT”) to create Massively Stories (“Stories”) that work within Massively. Stories may be created by us or by third parties. Among other features, stories may send links
to other Web sites for information, advertising messages or other content to users through Massively. When a user receives and opens the link to other web sites, that link will be automatically added to the user’s browsing history list within Massively. We will not provide any personally identifiable customer information to these Web sites. If a link a third party website asks you for your personal information and you provide it, or for permission to access your user information, and you agree, the person or entity providing the web page will have access to the user information you agreed to provide it by entering that information or accepting the request.
Share with Friends Features. Massively includes a “push feature” which uses your Facebook contacts to help you share the stories you have played or created or the badges you have received with your friends by making suggestions to you and your friends. The Push Feature is optional. Friend lists are not shared in this process. You can opt out of the Push Feature by selecting that option when prompted. Massively will use industry standard practices to securely transmit all data used in the Push Features.
Community Messages. Massively permits other users to see see stories you are playing (but not the text of the message) and associate it with your Massively username.
Third Party Sites and Products. As mentioned above, certain stories are provided by third parties (“Third Party Sites and Products”). House of Cool is not responsible for and does not control such Third Party Sites and Products. House of Cool has no obligation to review or monitor, and does not approve, endorse, or make any representations or warranties with respect to Third Party Sites and Products. You use all Third Party Sites and Products at your own risk. When you access a Third Party Site and Product, the applicable third party’s terms and policies apply, including the third party’s privacy policies. You should make whatever investigation you feel necessary or appropriate before proceeding with any Third Party Sites and Products. Without limiting the generality of the foregoing, Third Party Sites and Products may have access to your username, User Profile, the username of the intended recipient(s), and the content that you send using the Third Party Site and Product.
Other Information You Provide. We may also collect Personal Information from time to time through the following:
• If/when you contact us via email (with feedback, for support, or otherwise), we will collect your name and email address, as well as any other content included in the email, in order to send you a reply.
• If/when you participate in one of our surveys, we may collect additional profile information.
• If/when you post messages on our message boards, the information contained in your posting will be stored on our servers and other users will be able to see it.
Advertising and Analytics Partners and Tracking Choices. We may share anonymous data with advertising networks, analytics providers (including comScore), and other third parties (“Advertising Partners”) to analyze Site and Product usage by our users and develop and deliver targeted advertising and promotional content in our Sites and Products and on the websites of third parties. The information collected may be used to offer you
targeted ad-selection and delivery, and send you promotional messages, to personalize your user experience by increasing the probability that promotions for products and services you see will appeal to you, and to undertake analytics (i.e., to analyze traffic and other end user activity to improve your experience).